Murali Sankar Hariharan
Co-Founder & Director, Lamplighters Asia | Director, The Torque.ai | Helping global software & AI companies grow across ASEAN, India, ANZ & EMEA through trusted, relationship-led go-to-market · grync.io
Sessions
1
About
Murali S Hariharan- I build bridges between the world’s technology companies and Asia’s fastest-growing markets — and I make sure traffic actually crosses it. For most global software and AI companies, “expanding into Asia” means a slide, distributors, and a hope. The reality is that ASEAN, India, ANZ and EMEA are not one market but a dozen — each with its own buyers, procurement rituals, regulatory posture, channel structure and its own idea of what earns trust. I have learnt to operate across those seams: matching the right offering to the right market, building the relationships that convert interest into revenue. At Lamplighters Asia, I help technology companies from around the world create purposeful engagements and durable relationships across Asian, ANZ and EMEA markets — the kind of go-to-market that compounds rather than churns. With The Torque.ai, I build a curated portfolio of AI offerings from companies across the globe, representing and reselling them into the local markets — driving demand, localizing the motion, and giving buyers a trusted counterpart. As Director & Co-Founder of Karbonless.ai, I am applying AI to decarbonization, traceability and sustainability — helping organizations turn climate intent into measurable outcomes. And as Strategic Advisor to Grync.io, I help shape go-to-market, partnerships and AI strategy. The common thread is the same one that runs through everything I do: taking strong technology and giving it a trusted path to the customers and markets who need it. My focus areas: ISV expansion and go-to-market strategy; market entry and localization across ASEAN, India, ANZ and EMEA; commercializing AI in-region; and partnership-led growth built on relationships rather than referral fees. Cloud marketplaces and co-sell mechanisms are part of the toolkit, but the heart of my work is the strategy, the relationships and the cultural fluency. Underneath all of it is a genuine depth of understanding of Asian, ANZ and EMEA markets — the cultures, traditions, business models and buying psychologies that determine whether a global product lands or stalls. I also serve as Honorary Secretary and Director at Chitrakala Arts, where my work of sustaining culture and craft is a daily reminder that the most valuable things — trust, reputation, mastery — are built patiently, over years, in relationship with people. That is exactly how markets are built too. If you are a software or AI company looking to grow — or a partner who believes co-sell should be a trust contract, not a lead swap — let’s talk.
Talks & panels
Currently
Strategic Advisor
Strategic Advisor. Grync.io is a unified revenue efficiency platform that transforms scattered data into real-time, actionable growth. Built for digital-first businesses, it connects product, customer, and revenue signals to execute intelligent workflows. By enabling instant action, Grync.io helps organizations improve activation, reduce churn, and drive scalable, data-driven revenue outcomes. We drive data monetization, enable seamless interoperability, and enhance process efficiency by minimizing revenue leakage, ensuring businesses unlock maximum value from every signal. Advise Grync.io on go-to-market, partnerships and AI strategy. • Bring cross-cultural GTM expertise and ISV/co-sell know-how to help the company scale in Asian and global markets. • Guide positioning, partner selection and demand-generation motion.
Director and Co-Founder
The Torque.ai
Singapore
Director. The Torque.ai builds a curated portfolio of AI offerings from companies around the world and represents and resells them into the ASEAN and India context — driving demand, resale and in-region trust. • Curate and vet AI products for real-world enterprise fit in Asia — integration, data governance, viability and support — so buyers get a shortlist they can trust instead of a market they have to survey. • Drive demand generation and resale across ASEAN and India, using AWS Marketplace and co-sell mechanisms as the transaction and alignment rail. • Act as the accountable in-region representative for global AI vendors — the local face, the trusted counterpart, the single throat to choke.
Co-Founder and Principal Transformation Catalyst
Singapore
Co-Founder & Director. Lamplighters Asia helps technology companies from across the world build purposeful engagements and lasting commercial relationships across ASEAN, India, ANZ and EMEA markets. • Design and run market-entry and go-to-market motions for global ISVs and AI companies entering Asia — from positioning and localization to channel, partnerships and first-revenue. • Build and steward the relationships — with buyers, partners, cloud sales teams and local ecosystems — that turn a market-entry plan into pipeline and repeatable revenue. • Advise founders and revenue leaders on the cultural, regulatory and commercial nuances that separate the companies that scale in Asia from those that merely land in it.
Co-Founder and Director
Singapore
Director & Co-Founder. Karbonless.ai applies AI to decarbonization and sustainability — helping organizations measure, manage and act on their climate impact. • Co-founded the venture and help set its product and go-to-market direction, bringing an AI-for-climate offering to enterprise buyers. • Lead market development across ASEAN, India, ANZ and EMEA, connecting sustainability outcomes to a fast-growing global appetite for practical AI. • Build the partnerships and channels that turn climate intent into measurable adoption. • Karbonless also provides a quick, but deep insight into the complete infrastructure deployed and iwth comprehensive details on usage patterns, workloads and other parameters for the CPU and memory, allowing users to plan optimization and resilience plays. Explore more at www.Karbonless.ai and try out the tools.
Director and Hony. Secretary
Singapore
Honorary Secretary / Director. Support the governance and stewardship of an institution dedicated to art, culture and craft. • Contribute to sustaining and promoting cultural heritage — a long-horizon, relationship-driven undertaking that mirrors how enduring markets and reputations are built. • Facilitate long term planning for the promotion of Indian classical dance and art forms • Support event execution through backstage management and production values enhancement. Be the "Event Manager" to ensure smooth execution and excellent audience experience.
Top skills
- Sales Management
- Go-to-market Strategy
- Strategic Alliances
- Senior Stakeholder Management
- Program Management
Education
Indian Institute of Management Bangalore
Master of Business Administration (MBA) · Marketing
Anna University Chennai
BE · Electronics and Communication Engineering
Indian Institute of Management Bangalore
PG Diploma · Business Administration and Management
Certifications
Certified AWS Associate Speaker
Amazon Web Services (AWS) · Issued May 2021
AWS Technical Professional
Amazon Web Services (AWS) · Issued Jun 2017
AWS Business Professional
Amazon Web Services (AWS) · Issued Jun 2017
AWS TCO and Cloud Accreditation
Amazon Web Services (AWS) · Issued Jun 2017
Amazon Web Services Cloud Practitioner
Amazon Web Services (AWS) · Issued Oct 2019 · Expired Oct 2022